Cargo Business Development for Airports

3-day (12 hours) LIVE virtual classroom course

Air cargo is an important income generating opportunity for an airport. This condensed three-day course will provide you with the knowledge you need to start building and developing your cargo business network. Learn how to invigorate your marketing campaigns and craft fresh ideas to attract new cargo business to your airport. Through discussions, practical examples and exercises, gain insight into the factors that drive the air cargo business and learn new practices for leveraging them

Course Code: CGC027VCEN02

Course format

• The live sessions of this virtual classroom course are delivered by an official IATA Instructor.

Technical requirements

Please verify your hardware, software and network to support your upcoming course with IATA Training.

Prerequisites

• Recommended level is Intermediate and Advanced.
• The recommended level of language proficiency is ICAO Operational Level 4 for courses in English or the equivalent level for other languages.

Availability
This course is offered exclusively as an in-company (in-house) program, designed to be delivered directly to your team. If you’re interested in arranging this training for your organization, we’d be happy to hear from you. Please reach out to IATA using the contact form on this page

Upon completing this course, you will be able to:

• Identify cargo market opportunities and the benefits they can bring your airport
• Understand the regulatory framework that shapes the air cargo industry
• Identify airline development decision makers that will help you enhance your network
• Plan competitive strategies that attract new airline customers
• Build your market strategy around your airport’s strengths

The key topics that are covered during this course include:

• Industry players and their roles
• Economic importance of air cargo
• Special handling of air cargo
• Passenger and air cargo opportunities
• Emerging trends in air cargo
• Industry policies and the consequences for air cargo
• Airport commercial plan
• Airlines network development decision making
• Air cargo and airport long-term strategic planning
• Strategies to attract air cargo business
• Marketing your services and solution

This course is recommended for:

• Airport managers with cargo business development or planning responsibilities

An IATA Certificate of Completion is awarded to participants obtaining a grade of 70% or higher on an assessment. A special distinction is awarded to participants obtaining a grade of 90% or higher.